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2018 S/S Beauty Trend
by Vincent Tse onIt's still cold in NYC, but in a couple of months, spring will be here soon. Today, I'll be talking about some new beauty trends of spring and summer 2018! -
Top 3 Best Seller Sheet Masks of 2017
by Vincent Tse onToday, I'm rounding up the top 3 best sellers on 'Masksheets.com' in the category of sheet masks for this year. Believe me, it was pretty challenging to narrow down to three. Without further ado, let's jump right in. -
The Signature
by Vincent Tse onIf a cosmetic brand wants to survive in this harsh competition, the creation of a signature product is a must. Most of you got hooked up with one product of a brand, and began to try other products. As an insider of Korean beauty, I've noticed that the famous products in Korea may not always be popular in the US, and it goes the... -
New Korean Trend, “Cica”
by Vincent Tse onThe keyword for 2017 F/W is "cica.” It is originated from the uncommon word “cicatrisation,” which means wound healing. For its repairing function, it is commonly used in skin-protecting products for irritated and dry skin. So I have prepared an article on the newly launched Korean products that follow the "cica" trend. -
The Ingredients You Want to See on Your Products
by Vincent Tse onRecently I have been writing the articles about new products only. I know it’s exciting to see new products and frankly speaking, I really enjoy them as well but I think it is more important to know what you apply on your skin. -
Korean Sheet Mask Evolution : Mask Texture
by Vincent Tse onYes, we do have abundant kinds of masks. Check out the diverse mask texture from already saturated Korean sheet mask market for your future purchase. -
Ingredient Focus 8. A little yet extensive Review on Preservatives
by Vincent Tse onWe cannot ignore the toxicity or allergenicity from the preservatives but no doubt, preservatives are necessary evils. So I have prepared pros & cons and simplified mechanisms for preservatives in the market. This may ease your concerns on preservatives and get away from organic marketing bullshit. -
2017 S/S K-Beauty New Product Report
by Vincent Tse onIt’s summer. Most of the products for spring/summer season comes to market around late April and there are quite a lot of new products that just on the market right now.
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